A polished 60-second message
We help shape and professionally produce a clear acknowledgement that sounds at home on Captain 97 while observing noncommercial broadcast guidelines.
Local business · Local radio
Underwriting
Put your name in front of a loyal local audience while helping keep independent community radio strong in New Bern.
Be heard on Captain 97.1
Local reach with a human voice.
Captain 97 connects organizations with listeners through consistent, locally focused on-air recognition. We'll work with you from the first idea through final production, creating a message that is polished, memorable and true to your business.
How a campaign works
A straightforward way to stay top of mind.
Hourly and daily consistency
Messages are scheduled repeatedly across the broadcast day so your organization can earn familiarity through a steady on-air presence.
Simple monthly billing
Our standard campaign commitment is three months, billed monthly, giving your message time to build recognition with the audience.
Made for noncommercial radio
Acknowledgement, not traditional advertising.
As a noncommercial LPFM station, Captain 97 structures on-air acknowledgements to recognize supporters while complying with applicable FCC underwriting requirements. Messages may identify your organization, products, services, location and contact information, but avoid calls to action, prices, inducements, and comparative or qualitative claims.
We'll guide the wording and production so your message is useful to listeners and appropriate for the station.
Support local radio
Let's build your on-air presence.
Ask about current availability, rotations and campaign options.